Webinar Series

The State of Store Comms:
An Inside Look

Register now!

We’re bringing you the results of our first-ever industry benchmark report for Store Communications teams in a special three-part webinar series.

You’ll be the first to see the results of our survey and learn about the teams, tools, and tactics today’s retailers are using to keep their stores informed.

Plus! We’re tapping into the Zipline Store Comms Community to dive into best-in-class examples that will take your own store communication strategy to the next level.

Pick whichever session below suits your interests, or better yet - watch the whole series!

The State of Store Comms


A look at retailers’ store comms team size, structure, and career paths.

Wednesday, March 23rd
1:00pm EST

We’ll cover:

  • What exactly a “Store Comms Team” is responsible for
  • Whether Store Comms should sit in Store Ops, Corp Comms, or somewhere else
  • How team structure impacts individual career growth
  • … and much more!

The State of Store Comms


Learn about message cadences, gatekeeping strategies, and more.

Wednesday, April 6th
1:00pm EST

We’ll cover:

  • The tried-and-true retailers use to manage ongoing communication with stores
  • Insight into how retailers are measuring the impact of their store comms investments
  • Best practices you can implement in your company to tap into the full potential of your store communication team

The State of Store Comms


How many channels is too many? We look at the data to find out.

Wednesday, April 20th
1:00pm EST

We’ll cover:

  • An inside look retailers’ tech stacks across multiple verticals
  • How many platforms retailers use, on average, to communicate to stores
  • What you can do to combat “comms channel overload”

Can't make it? No Worries!

Register anyway and we'll send you the recordings AND the report