It was a brisk morning at Hudson Yards: Coach and Zipline teamed up for an inside look at how the brand is bringing clarity, consistency, and confidence to store teams through a “Single Pane of Glass” vision, built for the pace of the sales floor.
From coffee and networking to thoughtful operator conversations (plus a little private shopping), attendees left with fresh ideas to streamline communication, reduce noise, and help teams spend more time where it counts: with customers.
A one-stop shop for the store floor
Throughout the morning, the conversation centered on how Coach approaches communication with the realities of the store floor in mind, reducing noise and making it easier for teams to find what they need in one place.
Ashley Torcivia, Director, Global Product Management (Tapestry), opened the session by sharing how Coach thinks about designing communication that supports execution—so store teams can move quickly, stay focused, and feel confident about priorities. The result is a more unified store experience: fewer places to check, less guesswork, and a clearer path from “message received” to “done on the floor.”
For attendees, it sparked plenty of nods—and great follow-up conversations about rollout, adoption, and change management.
Zipline in action
Throughout the morning, the conversation zoomed in on what it looks like to support execution at scale: aligning cross-functional teams, getting critical information to the floor faster, and creating a consistent rhythm that store teams can rely on.
Coach also shared how important it is that any tool meant for frontline teams feels intuitive enough to use immediately—not just for receiving information, but also for participation and engagement at the store level.
Store perspective: where clarity becomes culture
One of the most energizing parts of the morning was hearing from the field and store lens—especially how clear communication supports real-day realities like:
- Keeping everyone on the same page, even across different shifts
- Reinforcing accountability without adding friction
- Creating space for recognition and momentum (the kind that actually feels motivating to store teams)
- Making it easier to act quickly when priorities shift
Brian Glass, Regional Director, Northeast (Coach), shared a field leadership perspective on how centralized communication helps keep teams aligned across stores and locations, reinforcing focus and consistency in day-to-day execution.
Janice Rodenburg, District Manager (Coach), brought the store and district perspective to life, highlighting how clear, centralized communication supports accountability, recognition, and faster action on the sales floor.
For many attendees, this “store-floor view” brought the Single Pane of Glass idea to life—and made the conversation feel immediately transferable back to their own teams.
A Coach finale (with a little shopping)
After the session, guests stayed to connect, swap notes, and experience Coach Hudson Yards up close, wrapping the morning with a private shopping moment that felt like the perfect endcap to a conversation about designing for premium execution.
Tapestry + Zipline at NRF 2026
The Coach x Zipline conversation didn’t stop at Hudson Yards. The spotlight continued at NRF with sessions that explored how Tapestry brands are thinking about data, innovation, and the future of store operations.
Big Ideas Session: Data, innovation, and AI at Tapestry
At NRF, Mandeep Bhatia, SVP, Global Digital Product & Omnichannel Innovation at Tapestry, joined Melissa Wong, CEO & Co-Founder of Zipline, for a Big Ideas session on how Coach and Kate Spade are using data and AI to elevate store performance.
They discussed how AI is beginning to reshape day-to-day decisions, how teams can work faster and smarter, and how Tapestry is thinking about applying innovation in ways that support store operations at scale.
Missed it? Don’t worry—we’ve got you covered.
✨ Coming soon: Inside Kate Spade’s year of transformation
That’s not where the story ends. Stay tuned for an upcoming ZipTalk featuring Ashley Iasillo, Executive Assistant and Manager of Store Communications and Special Projects at Kate Spade.
In the session, Ashley shares an inside look at Kate Spade’s year of transformation—spotlighting the communication and execution work that helped keep store teams aligned through change.
More details coming soon.
Retail operations, designed for what’s next
Inspired by Coach’s approach to clarity at scale? If you’re thinking about how to simplify communication, strengthen adoption, and help store teams move faster with confidence, we’d love to connect.
