“Simply put: we are running better stores now because of Zipline.”
Uncle Giuseppe’s is a full-service specialty market where old-world Italian charm meets modern convenience. It’s a haven for shoppers looking for fresh-made foods and an immersive experience. As you can imagine, holidays bring peak demands—and make it especially crucial that store operations and execution are perfectly dialed in. They needed to:
- Save time by eliminating unnecessary meetings and follow-ups
- Enhance execution across all departments
- Streamline operations and promote consistency in daily tasks
- Standardize processes to deliver a dependable, high-quality shopping experience
Less talk, more action
“It was becoming so cumbersome and difficult to manage on a daily basis,” says Culinary/Deli Director, Vincent Olivieri, of their communications processes. Emails were overflowing, text messages disrupted employees on the floor, Zoom meetings often ran over time, and a shared drive led to accidental deletions and misplaced folders. They needed to trim the fat.
With Zipline, everything is in one place and information can be targeted to who needs it. Store teams better understand the day’s priorities and managers can efficiently communicate and manage tasks.
“With [Zipline’s] Day Sheet, every team member now has the plan right in front of them for what needs to be done and how to prioritize their work, “ Frank Marcucilli, Director of Operations, told us.
Hear more from Vincent in this highlight reel from a webinar he joined in on:
Better execution and readership with Zipline
Tracking execution for smoother operations
Real-time visibility has significantly improved Uncle Giuseppe’s operations. Tasks are completed faster and more accurately, bottlenecks are eliminated, and issues are handled promptly.
“By looking at the insights in Zipline, the store manager and I can see when someone is slipping and I can follow up in a way that is just not possible with email,” says Frank. “It’s extremely easy to pinpoint who needs additional coaching to get back on track.”
Like setting up seasonal case flips for their 150-foot deli cases. All planograms, recipes, and signage were consolidated into Zipline, with each task assigned and tracked to ensure full compliance and participation. Organization and execution immediately leveled up, with the bonus of fostering greater teamwork and accountability across the store.
Peak performance during peak periods
During the holiday season, Uncle Giuseppe’s catering business brings in hundreds of orders daily. The need for a transformative operations platform was undeniable when last year’s rush created unnecessary chaos, stress, and inconsistencies (that led to disappointed customers).
But not this year. Zipline played a critical role in optimizing holiday operations, ensuring that every aspect of their business—from catering orders to daily tasks—was managed effectively and efficiently.
“Holiday times are so important for us,” explains Frank. “This past Christmas season, we sent over 600 tasks to teams using Zipline, and our level of execution for the holiday period was nothing short of amazing. Simply put, we are running better stores now because of Zipline.”
“Zipline is my cheat code for ensuring brand consistency. By organizing communications, tasks, and trip sheets, I’ve decreased the need for frequent store visits and on-site training sessions. This efficiency frees up time and helps me to proactively innovate and elevate our product offerings at Uncle Giuseppe’s.”
– Vincent Olivieri, Culinary/Deli Director at Uncle Giuseppe’s
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