The first step to establishing an aligned organization is understanding what it means for a company to be aligned. Every member of the organization plays a role in bringing the brand vision to life. Misalignment happens when people are unclear about their roles or responsibilities within the company, which can negatively affect sales and the customer experience, among other things.

Zipline
Zipline is an Intelligent Frontline Operating System that continuously optimizes performance across multi-location businesses by empowering teams with better context, clearer priorities, and the knowledge to act. Trusted by more than 150 leading global brands, Zipline brings communications, tasks, knowledge, learning, and performance insights together in one trusted system.
Guides & Resources
