In this Total Retail Article, Zipline’s Emily Lane discusses how creating a culture of accountability and driving compliance in stores isn’t as simple as deploying a checklist and walking away. How you send that ask down to your teams, how you keep upper field leaders informed, the amount of context you provide, and the way you incentivize your employees all play a role in the battle against pencil whipping.

Zipline
Zipline is an Intelligent Frontline Operating System that continuously optimizes performance across multi-location businesses by empowering teams with better context, clearer priorities, and the knowledge to act. Trusted by more than 150 leading global brands, Zipline brings communications, tasks, knowledge, learning, and performance insights together in one trusted system.
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