January 20, 2021
When Melissa Wong worked in communications at Old Navy, she witnessed a massive disconnect between what was said by headquarters and what was heard by store workers. She realized that retail communications tools were built for workers sitting stationary at desks, not deskless workers moving constantly to manage inventory and service customers. She and her co-founder Jeremy Baker launched Retail Zipline to streamline communications across the entire retail footprint. They had a clear vision and continue to address a real need, but as a first-time CEO, Melissa needed to learn to recognize her unique leadership style and, as part of that, become comfortable leaning into her strengths. She has been recognized as a top female executive trailblazer driving innovation in the rapidly changing retail industry, a Forbes thought leader and Retail Zipline continues to be awarded Best Tech Places to Work in the Bay Area and is one of the Most Innovative B2B Retail Startups by CB Insights.
Retail Technologies for SMBs (featuring Zipline’s new Swift-Swapping Feature)
Zipline CEO and Co-Founder Melissa Wong Named a 2023 Top Retail Influencer
Zipline Debuts New Shift Swapping Functionality to Give Retail Workers The Flexibility They Expect and Boost Engagement
Retailers Should Look To Digital Transformation To Thrive In A Down Market
With Impressive Industry Accolades and 78 NPS, Zipline Appoints Executive Hires, Accelerating Global Reach and Improving Lives of Millions of Retail Workers