June 24, 2022
“History appears to be repeating itself with the metaverse, as hardly a week goes by without an announcement of a major brand setting up shop on a nascent metaverse platform,” says Protocol’s Janko Roettgers, in reference to findings from Zipline’s Retail Metaverse Report. “…if Second Life’s history provides any lesson, it’s that people really don’t care about brands in the metaverse.”
Recent Press
Forbes
The Success Of Any Retail Initiative Hinges On Its People
RetailWire
Can the metaverse count on Gen-Z gamers?
Chain Store Age
What do consumers want from metaverse commerce?
Think Advisor
Gen Z Indifferent to Metaverse, Retail Study Suggests
WWD
Retail’s Going Metaverse Crazy, but 85 Percent of Gen Z ‘Indifferent’ About Brands’ Virtual Presence, Study Finds
Press Release
Despite Retail’s Investment in the Metaverse, New Study from Zipline Finds 85% of Gen Z Is Indifferent About Brands Establishing a Virtual Presence
Retail Tech Insights
Zipline’s CEO on How to Power Store Performance and Innovation
NACS Magazine
Front Line Engagement – Streamline store operations and critical employee communications.
Retail Today
Retail Today: Zipline is the operations platform that powers Grocery’s most complex work.
Press Release
New CPO and SVP of Sales to Boost Engagement Across Retail Brands and Power Field Associates in Retail’s New Era
Employee Engagement | August 4, 2022
Employee Engagement | July 30, 2022
