Zippy is Officially Here!

Summer Camp 2024: Elevating Retail Support with Conversational AI

June 26, 2024

We are thrilled to announce that Zippy, Zipline’s conversational AI assistant, is officially here, launching out of beta and available to all customers today!

At last year’s Summer Camp, we unveiled our proof of concept for our trusted and knowledgeable on-demand conversational AI companion, aptly named Zippy. This year, we were excited to highlight the progress since then and share the stage with early bird adopters to outline how Zippy has evolved to support resource governance, bolster associate confidence, and more.

Our panelists shared their journeys, including the ins and outs of how they implemented Zippy, and offered valuable insights on optimizing resource libraries for AI use. From reducing helpdesk tickets to saving time on policy searches, the benefits of Zippy were clear. And the best part? We heard firsthand how giving Zippy a personality (like Pacsun’s “Chaddy” or Visionworks’ “Zippy”) has made the AI feel like a trusted colleague, boosting adoption and engagement.

This groundbreaking feature will change how retail teams access information, making every store member more efficient and confident in their roles.

What is Zippy?

Zippy is not just any AI chatbot; it’s a smart, reliable, and friendly assistant that integrates seamlessly with your store’s operations. Designed to provide quick, accurate answers to a wide range of questions, Zippy pulls data directly from the Zipline Resource Library. Whether it’s about policies, promotions, products, or procedures, Zippy is like having a seasoned coworker available at all times.

How Customers Are Using Zippy

Over the past year, we’ve partnered with several retailers to test and refine Zippy. Here are some real-world applications and benefits:

  1. Reducing Helpdesk Tickets: Retailers like Pacsun have utilized Zippy to cut down on the volume of helpdesk tickets. Instead of waiting for support, employees can quickly find answers on their own, thanks to Zippy’s instant responses.
  2. Streamlining Store Communication: Visionworks has leveraged Zippy to manage store communications more efficiently. By addressing common questions and concerns through Zippy, they’ve freed up their Store Comms team to focus on more strategic tasks.
  3. Saving Time on Policy Searches: One retailer reported significant time savings by using Zippy to navigate their extensive policy and procedure library. Previously, employees would spend valuable minutes searching through documents; now, they get immediate, precise answers, allowing them to stay focused on their primary tasks.

Why Zippy? 

The benefits of Zippy are clear:

  • Improved In-Store Execution: Zippy’s ability to provide context-specific, accurate information on the spot enhances overall store performance.
  • Time Savings: Teams no longer need to sift through pages of documents; Zippy delivers the right information in seconds.
  • Personalized Responses: Zippy tailors its answers to the user’s role and location, ensuring relevance and accuracy.

Driving Adoption

Adopting new technology can be challenging, but our beta partners have found creative ways to integrate Zippy smoothly:

  • Branding and Personality: By giving Zippy a name, avatar, and backstory, retailers made the AI feel like a trusted team member. This personalization encourages employees to interact more naturally and frequently with Zippy.
  • Engagement Tactics: Some retailers even ran contests to involve their teams in branding the AI, driving higher engagement and adoption rates.

The Official Launch!

After a successful beta phase, Zippy is now available for all our customers. This launch marks a significant milestone in our journey to support frontline retail teams better. With Zippy, you can expect an AI assistant that not only understands your needs but also helps you excel in your role with confidence and efficiency.

We believe that with Zippy by your side, you’ll experience a new level of support and productivity in your daily operations. We’re excited for you to start using Zippy and see the difference it can make in your store’s performance.

Welcome to the future of retail support. Welcome (officially). Zippy!


Customer events are an important way to tap into the insights shared by our extraordinary community of customers. Zipline Summer Camp is an incredible customer conference that we host annually. Thank you so much to everyone who joined! We’re still basking in the afterglow ✨

If you’re not a part of this incredible community yet… what are you waiting for?

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